Digital Pharma

Tecnologie, marketing e innovazione in ambito farmaceutico: Pharma 4.0, Connected Health, Pharma marketing, Pharma care, drug delivery, Green Pharma, Gamification

Dati e AI

AI generativa e dati sintetici in Sanità e nel Pharma

07 Apr 2025

di Giulia Gianfilippo

<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-768x432.jpg" class="card-responsive-img fit-img" alt="Critical Medicines Act: la strategia dell&#039;UE per rafforzare la sicurezza sanitaria e l&#039;industria farmaceutica" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-1920x1080.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-2048x1152.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2025/03/Critical-Medicines-Act-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Normativa
Critical Medicines Act: la strategia dell'UE per rafforzare la sicurezza sanitaria e l'industria farmaceutica
04 Apr 2025
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<img width="768" height="439" src="https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-768x439.jpg" class="card-responsive-img fit-img" alt="Terapie digitali in Italia: quale modello di business per aziende e startup?" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-768x439.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-1260x720.jpg 1260w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-1890x1080.jpg 1890w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-1536x878.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-2048x1170.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-154x88.jpg 154w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-1024x585.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2025/03/terapie-digitali-modelli-business-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Digital Therapeutics
Terapie digitali in Italia: quale modello di business per aziende e startup?
10 Mar 2025
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-768x432.jpg" class="card-responsive-img fit-img" alt="Aziende farmaceutiche: il ruolo chiave delle tecnologie digitali" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-1920x1080.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-2048x1152.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2025/03/aziende-farmaceutiche-tecnologie-digitali-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Veeva Commercial Summit
Aziende farmaceutiche: il ruolo chiave delle tecnologie digitali
07 Mar 2025
di Giulia  Gianfilippo 
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-768x432.jpg" class="card-responsive-img fit-img" alt="Il futuro della comunicazione farmaceutica" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2025/02/comunicazione-farmaceutica.jpg 1792w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Pharma Marketing Strategy
Il futuro della comunicazione farmaceutica
19 Feb 2025
di Anna   Paterlini
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<img width="768" height="414" src="https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-768x414.jpg" class="card-responsive-img fit-img" alt="La customer centricity per le aziende biofarmaceutiche" decoding="async" srcset="https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-768x414.jpg 768w, https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-1280x690.jpg 1280w, https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-1536x828.jpg 1536w, https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-156x84.jpg 156w, https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-1024x552.jpg 1024w, https://www.healthtech360.it/wp-content/uploads/2025/01/customer-centricity-aziende-biofarmaceutiche-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Engagement strategy
La customer centricity per le aziende biofarmaceutiche
20 Gen 2025
di Florian  Schnappauf 
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-768x432.jpg" class="card-responsive-img fit-img" alt="Life Sciences Index 2024: stato dell&#039;arte e priorità del settore" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-1920x1080.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-2048x1152.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2024/11/Life-Sciences-Index-2024-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

La Survey
Life Sciences Index 2024: stato dell'arte e priorità del settore
25 Nov 2024
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-768x432.jpg" class="card-responsive-img fit-img" alt="Deenova, l’innovazione nell’automazione della farmacia compie vent’anni" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-1920x1080.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-2048x1152.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2024/11/shutterstock_2230687871-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

point of view: deenova
Deenova, l’innovazione nell’automazione della farmacia compie vent’anni
18 Nov 2024
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-768x432.jpg" class="card-responsive-img fit-img" alt="Aziende biofarmaceutiche: il ruolo chiave degli investimenti in attività scientifiche pre-lancio" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-1920x1080.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-2048x1152.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2024/08/aziende-biofarmaceutiche-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Il report
Aziende biofarmaceutiche: il ruolo chiave degli investimenti in attività scientifiche pre-lancio
02 Ott 2024
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