Alfredo Pascali

Health Marketing Manager, Mentor & Advisor for Open Innovation, Founder & Chairman NExT Health

Articoli dell'autore



<img width="768" height="419" src="https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-768x419.jpg" class="card-responsive-img fit-img" alt="fiducia sanità umanesimo digitale" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-768x419.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-1280x699.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-1920x1048.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-1536x839.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-2048x1118.jpg 2048w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-156x85.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-1024x559.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2024/12/fiducia-sanita-umanesimo-digitale-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Patient Experience
La gestione relazionale dell’esperienza per migliorare la fiducia nella Sanità
15 Gen 2025
di Marika D’Oria e  Alfredo Pascali
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-768x432.jpg" class="card-responsive-img fit-img" alt="Al-Cuore-della-Prevenzione-CVRISK-IT" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-1024x576.jpg 1024w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2024/07/Al-Cuore-della-Prevenzione-CVRISK-IT.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Lo Studio
Al Cuore della Prevenzione: il progetto CVRISK-IT per ridurre il rischio di malattie cardiovascolari
17 Lug 2024
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-768x432.jpg" class="card-responsive-img fit-img" alt="marketing sanitario" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2024/02/marketing-sanitario.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Experience Management
Perché prevenzione e cura di sé passano dal Marketing relazionale
19 Feb 2024
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-768x432.jpg" class="card-responsive-img fit-img" alt="Gemelli- Digital- Medicine-open-innovation" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2023/11/Gemelli-Digital-Medicine-open-innovation.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Storie d'innovazione
Gemelli Digital Medicine and Health: dalla ricerca scientifica all’innovazione digitale nella pratica medica
24 Nov 2023
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-768x432.jpg" class="card-responsive-img fit-img" alt="patient-journey" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2023/11/patient-journey.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Marketing analitico
Patient journey e centralità del paziente: misurare per migliorare strategia e processi relazionali
07 Nov 2023
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-768x432.jpg" class="card-responsive-img fit-img" alt="martech-sanità" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2023/09/martech-sanita.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Marketing Technology
Il paziente al centro della Sanità, ma serve formazione sul MarTech
13 Set 2023
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-768x432.jpg" class="card-responsive-img fit-img" alt="esperienza-del-paziente-patient-experience" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2023/07/esperienza-del-paziente-patient-experience.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Patient Experience
Obiettivo fiducia: perché l’esperienza del paziente è strategica
27 Lug 2023
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<img width="768" height="576" src="https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-768x576.jpg" class="card-responsive-img fit-img" alt="Open-Innovation-Sanità-MIND" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-768x576.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-959x720.jpg 959w, https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-1439x1080.jpg 1439w, https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-1536x1153.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND-lq.jpg 30w, https://img.healthtech360.it/wp-content/uploads/2023/04/Open-Innovation-Sanita-MIND.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Next Generation Healthcare
Open Innovation in Sanità: dalle parole ai fatti
17 Apr 2023
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<img width="768" height="432" src="https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-768x432.jpg" class="card-responsive-img fit-img" alt="Digital-Therapy" decoding="async" srcset="https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-768x432.jpg 768w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-1280x720.jpg 1280w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy.jpg 1920w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-156x88.jpg 156w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-1536x864.jpg 1536w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-640x360.jpg 640w, https://img.healthtech360.it/wp-content/uploads/2022/06/Digital-Therapy-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Terapie digitali
Le nuove frontiere della Digital Therapy
04 Lug 2022
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